Natalie Guenther
Marketing Professional & Freelance Creative
Welcome to my portfolio! Over the years, I’ve transformed a lifelong passion for art into a professional career - bringing creativity, intention, and detail into every project I take on. My work is a reflection of my eye for design, love for aesthetics, and the joy I find in turning ideas into visuals. Please enjoy!
About Me
Hi, I’m Natalie! I’m a creative professional with a background in graphic design, content creation and event coordination. My experience has taught me how to communicate visually, think strategically, and craft compelling messages. My personal interests have naturally lead me to a career in marketing.
I have applied my skills in client-facing roles while gaining hands-on experience in brand representation, audience engagement, and strategic communication.
I thrive in environments where creativity meets collaboration. I work seamlessly with other creative, purpose-driven individuals who are passionate about making an impact in business.
I’m a detail-oriented strategist who thrives on turning insights into action. With a sharp eye for analytics, I closely monitor campaign performance and use real-time data to adjust strategies that drive results. I look forward to applying my artistic vision and operational precision to my next role!
Education
University of Nebraska-Lincoln (Lincoln, NE)
Bachelor of Science in Business Administration, May 2022
Major in General Management, Minor in Communication Studies
Cumulative GPA: 3.40/4.00
Software
Microsoft (Word, Excel, Powerpoint), Adobe (Illustrator, Photoshop, Audition, Acrobat), iMovie, Procreate, Canva, SalesForce, Google Analytics.
What I do
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What I do *
Creative Writing
I enjoy writing everything from blogs and newsletters to stories and poetry - whether for work or just because I love it!
Graphic Design
I bring creative ideas to life through thoughtful, eye-catching designs that tell a story.
Content Creation
I work with companies and individuals looking to promote their brands, channel engagement, and increase their online presence.
Brand Building
From mood boards to final launch, I build brands that truly feel unique, alluring, and cohesive.
Client Communications
Communicate clearly with clients to share marketing plans, gather feedback, and keep projects on track.
What I’ve Done
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What I’ve Done *
Marketing & Events
The Kimpton Cottonwood Hotel
Signage
Newsletters
Pamphlets
Vouchers
Roles at The Cottonwood Hotel:
Planning and detailing all in-house company events.
Coordinating all outside/booked events.
Helping plan and execute membership and public events.
Organizing media & influencer visits.
Managing several marketing projects.
Creating promotional advertisements.
Handled client communications as the first point of contact in the sales department
Menus
Promotions Pages
Achievements:
“Natalie’s unwavering dedication, uplifting attitude, and exceptional work ethic have not only elevated her role as Sales & Events Coordinator, but have made a lasting impact across our entire property. Natalie Consistently goes above and beyond the expectations of her position. Whether she’s flawlessly executing events, coordinating sales logistics, or jumping in to support other areas without hesitation, Natalie brings an unmatched level of care and professionalism to everything she does. She sees a need, and she fills it before anyone has to ask. Her attention to detail, creative input, and strong organizational skills are vital to the success of our team. Her presence brings a sense of calm and confidence, and she’s always the first to offer a helping hand, a kind word, or a moment of encouragement when it’s needed most”. - Amanda Drontle, Director of Sales & Marketing
What I’ve Done
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What I’ve Done *
Design & Client Communications
My time at Art FX Screen Printing & Embroidery was incredibly insightful and rewarding. In my sales role, I learned the importance of building professional relationships and was able to master communicating with clients. I was also able to apply my love for design to a full-time career that I was excited to begin. Though my designs legally can’t be shared, below are a few early mockups I did for my own brand while with the company.
What I’ve Done
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What I’ve Done *
Content Creation
Travel & Lifestyle
What I’ve Done
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What I’ve Done *
Social Media
Paramoter Princess (@paramotorprincess) is an influencer account that I helped edit content for. Samantha, the creator, hired me for clipping Reels, TikTok's, and YouTube Shorts. Her instagram account grew over 30k followers and over 12 million views within in 6 months.
What I’ve Done
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What I’ve Done *
Social Media
Silky Scribbles was my first stab at growing a social media account. It was also where I discovered my love for graphic design. In 2020, I started to notice a trend on Instagram - people were making accounts full of heartfelt, motivational pieces of graphic art. I decided to give it a try and grew over 8k followers within 3 months of the first post. Though I ended up selling this account, my passion for graphic art, branding, and growing social media engagement never died.
What I’ve Done
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What I’ve Done *
Branding & Events
I have also gotten to dive into wedding branding and planning. I have enjoyed bringing creative ideas and smooth organization together to help couples pull off a day that feels totally unique to them. I particularly love designing for weddings because of the client’s excitement when such a special vision comes to life.
Combining the initials for Alec and Sydney, this logo was used on all-things-wedding. Including their invitations, indicators, signage, can coolers, drink toppers, registry, thank you cards, candles, signature scent bottles, etc.
“I love how simple and chic this turned out, I can’t wait to see it everywhere throughout this planning process. Thank you so much, Nat!” - Sydney (Bride)